Route tracking is one of the most crucial aspects of a delivery management system. When you can track your delivery routes in real time, you can conduct better fleet tracking and provide accurate delivery tracking service to your customers. The advantage of tracking the routes of your delivery process is not just merely knowing the whereabouts of your delivery vehicles and drivers. Information on the real-time location of your fleets allows better route planning and route optimisation at the same time. The visibility that route tracking provides delivery managers enables more strategic decision-making to save on resources, shorten delivery times, and ultimately boost productivity.
NowGo is designed by Premonition to provide delivery managers with real-time visibility over their fleets while enabling optimisation of the routes. Delivery managers get fine-grained control over their fleets as they can make changes up until the package reaches the customer. Meanwhile, drivers can get to their destinations faster as the app also has an automated route planning feature that calculates the fastest and most cost-effective routes for drivers.
If you plan to enhance your overall delivery system, route tracking is one of the best phases to focus on. Once you adopt an efficient tracking system for your delivery routes, you can improve productivity, enhance employee performance, and boost customer satisfaction all at the same time.
How does route tracking work?
Route tracking connects the drivers’ devices to the main system via GPS to provide top-level management with their real-time locations. Typically, fleet managers can track the delivery routes on a map on their software or platform. By knowing the current locations of their drivers, managers can assign a task to a specific driver and deploy him for delivery based on factors such as their availability or distance to the delivery destination.
NowGo provides delivery-oriented businesses with a tracking solution that shows more than just a moving icon on the map. Organisations can also receive valuable feedback from data points like driver efficiencies, vehicle efficiencies, traffic, and volume forecasts. These will not only allow delivery managers to optimise routes for specific delivery processes but provide them with insights useful for making strategic decisions for the entire company. The app also features automated job allocation where drivers and other employees involved in the delivery process will be automatically assigned to tasks based on factors set by the organisation. It also uses advanced geocoding to geocode descriptive addresses using data from Here, Google, OpenStreet, Maps, and the local government.
How can route tracking help your business?
Knowing the exact whereabouts of your products, vehicles, and drivers may be easier to manage when your fleets are small. However, if your goal is to expand your business, then you will need to add more delivery vehicles, and manpower, and deliver more goods to accommodate more customer demands. When this happens, tracking all your assets becomes a challenge. Route tracking benefits your business in the following ways:
Ensure the safety of business assets
While losing packages can’t be completely eliminated due to potential and unavoidable circumstances, the cases of lost parcels can be significantly reduced by tracking your routes efficiently. You can also make sure of the safety of your drivers and guarantee that your vehicles are free from damage with route tracking. NowGo enables easy communication and collaboration between on-field and in-office employees to make the verification process of the safety of the business assets faster.
Enhance employee performance
Because route tracking enhances your overall delivery system, your employees can perform their jobs better since they can focus on completing more value-adding processes. Drivers can complete more deliveries since they can instantly calculate the most optimal route for them to take. With NowGo, for example, drivers can complete up to 23% more deliveries while managers can benefit from the automated job allocation function of the app.
Increase customer satisfaction
In today’s highly digitalised world, customers are no longer content with sitting and waiting for their parcels to arrive. With shipment tracking, they can get updates on the status of their orders conveniently. Because tracking routes make deliveries more efficient, you can save on operational costs to offer your services at better prices for your customers. NowGo provides customers with real-time updates on their orders to lower support costs and promote a positive customer experience. They can receive ETAs too, to eliminate costly second and third delivery attempts. The data collected by our tracking software allows businesses to conduct appropriate analysis in case of disputes when route insurance or any insurance may apply.